Sales & Marketing

Measuring the Effect of Queues on Customer Purchases

COLUMBIA BUSINESS SCHOOL - The Idea Find the best tradeoff between customer service capacity and pricing by calculating the extent to which long lines affect sales and revenue. The Research Retailers and service-intensive firms closely monitor their capacity to balance...

Read post | Comments (0)

Facebook 'Frenemies' & the (Un)Trustworthiness of Social Media Advice

MIT SLOAN SCHOOL OF MANAGEMENT - Log on to Facebook or Twitter any time of day, and you’ll find a familiar scene: people askingquestions. “In a book rut – can anyone recommend a good novel?” “Boyfriend and I had a...

Read post | Comments (0)

Nudging Employees to Invest in Their Health

Nudging Employees to Invest in Their Health

YALE SCHOOL OF MANAGEMENT - People have the best intentions to do things that will be good for them in the long term, but they often fail to turn those intentions into actions. James Choi, associate professor of finance, studies...

Read post | Comments (0)

Giving People the Tools to Secure a Comfortable Retirement

THE UNIVERSITY OF WESTERN ONTARIO, RICHARD IVEY SCHOOL OF BUSINESS - Economists are puzzled that retirees seldom buy annuities. The research of Alessandro Previtero helps explain why. It used to be easy to plan for retirement. Many people worked for...

Read post | Comments (0)

How New Forms of Communication Are Changing Investor Relations

UNIVERSITY OF MICHIGAN, ROSS SCHOOL OF BUSINESS - Investor relations professionals need to disclose timely financial information about their companies to as broad an audience as possible. With more investors embracing new communication tools such as RSS feeds, Twitter, and...

Read post | Comments (0)

Advertise on http://www.educated-exec.com/

Get Educated Exec Alerts

Audio & Video